Zig Marasigan, one of Indie.Go’s master storytellers, was born with a pen in his hand and a camera in his crib. Years as a screenwriter for ABS-CBN have carved him a niche for heartfelt and emotional narratives, as seen in his work for brands like Jollibee, Lazada, Globe, BDO, Dunkin’, Sun Life, and Smart, among others. 

The principal writer of the Netflix original series Trese, Zig has penned a variety of projects for film and TV: from Regal Films’ Shake Rattle and Roll XV and Star Cinema’s Every Breath You Take, to award-winning indies such as Patintero: Ang Alamat ni Meng Patalo and Tandem

His viral commercial, “You Can Never Have Too Many Dog Videos,” is still Globe’s most-watched digital ad (over 50 million views) and walked home with multiple prizes at the YouTube Advertising Awards. Zig’s background allows him to take his directing by the horns in the digital space — seeing brands like characters on a script, each with their own story to tell.

Works

Globe: Sunnies
Globe: Doggo
Orahex: Feels
Ritemed: Aprub
Master: Cotton Baller
Dunkin': Coco
Moringa: OH
Huawei: Make It Snow